The answer to that question lies in an anecdote from when I was a teenager.
One day I was at band practice when a horrible odor arose from behind the drum kit. It swiftly made its way across the basement practice room until the song came to a halt as everyone gagged and fled upstairs. The drummer rather proudly admitted that he had eaten two microwave burritos from the convenience store up the street before practice, which then resulted in the worst fart that I have ever had the displeasure of experiencing. Seriously, it was like chemical warfare.
From then on, microwave burritos were nothing but the punchline to a fart joke as far as I was concerned. They never even entered the consideration set of things I might purchase to eat.
That finally changed when I was buying my umpteenth set of Amy's frozen meals to take to work. I get that brand a lot because they have a good number of dairy-free options, the ingredients list looks pretty much like something you would make at home, they're fairly cheap, and their food is actually really good. However, I end up buying the same four or five things over and over, so I was casting my gaze a little wider to see what else they had that I could eat when I spotted their burritos.
I bought a couple of them and stuck them in the freezer for later. When I finally got around to heating one up, what a revelation! It took less than two minutes to heat up and it tasted really good. Yes, I burned half my taste buds off with the volcanically hot filling the first time around, but that lesson was easy to absorb.
Of course I could make a big batch of dairy-free burritos and freeze them myself, and maybe I will someday. But in the meantime I have a new favorite snack that, fortunately, does not affect my digestive system in the same way that befell my erstwhile drummer. We can all be glad of that.